Digital Marketing Specialist Delhi · India-wide

Need a marketer
who actually owns the
whole funnel?

Hire me for end-to-end digital marketing — strategy, SEO, paid media, content, analytics. No agency layers, no junior handoffs. I personally lead every project, backed by my Delhi-based team at Search Extension.

7+ yrs Experience
100+ Projects
₹10Cr+ Ad spend managed
5.0 ★ Google rating
Available Q1 2026
Shanu Quraishi — Digital Marketing Specialist in Delhi
"No farm-outs. No vanity metrics. Just measurable growth."
Shanu Quraishi · Founder, Search Extension
Founder of Search Extension
7+ years in Digital Marketing
100+ client projects delivered
₹10Cr+ ad spend managed
5.0 ★ · 29 reviews
Why most brands hit a plateau

Marketing fragmented. Results diluted.

If you've worked with three agencies and still aren't sure what's working, this section is for you.

What usually happens

Five vendors. Zero accountability.

  • SEO agency blames the website team for slow speed
  • Ad agency reports impressions, not conversions
  • Content team writes for SEO that's already outdated
  • Nobody owns the funnel end-to-end
  • Monthly reports look great. Revenue doesn't move.
  • You spend more managing vendors than the marketing
What you get with me

One person. Full ownership.

  • I personally lead strategy, hands stay on the work
  • Reports tied to revenue — leads, CPL, ROAS
  • SEO + ads + content executed as one motion
  • Direct WhatsApp access — not a ticket system
  • Monthly business reviews, not vanity dashboards
  • Search Extension team supports — but I run point
What's included

The full funnel — built and owned as one piece.

Click into each to see exactly what gets delivered.

Marketing Strategy & Audit

Where the engagement starts — your full marketing audit and the 90-day roadmap that comes out of it.
Starts here
+

I start every engagement with a 2-week audit. No execution until I understand your business, your customer, your funnel, and what's actually broken. The audit becomes the playbook — every action mapped to a revenue outcome.

  • Full digital marketing audit (SEO + ads + analytics)
  • Customer journey mapping
  • Funnel diagnosis — leak identification
  • Competitor benchmarking (3-5 competitors)
  • Channel-by-channel scoring
  • 90-day execution roadmap with priority order
  • Quarterly business review framework

SEO — Technical, On-Page, Off-Page

The long-term compounding asset. Built right or not built at all.
Core
+

SEO is what I'm known for. We approach it as a system — technical fixes first, on-page next, then a sustainable off-page motion. No tactic spam, no link farms, no shortcuts that backfire 6 months later.

  • Full technical SEO audit & fixes
  • Core Web Vitals optimization
  • On-page optimization (templates + per-page)
  • Schema markup implementation
  • Content strategy & cluster mapping
  • Quality backlink building
  • Local SEO & Google Business Profile
  • Monthly ranking + traffic reports

Paid Media — Google & Meta

Every rupee tracked. Every campaign tied to leads, sales, or revenue.
High-impact
+

₹10Cr+ in ad spend managed across industries. I run paid media the way I'd run my own — conservatively, with conversion tracking nailed down before a single rupee is spent.

  • Google Search, Display, Shopping, Performance Max
  • Meta Ads (Facebook + Instagram)
  • YouTube & LinkedIn Ads where they fit
  • Conversion tracking & GA4 setup
  • Audience research & lookalike modelling
  • Landing page conversion review
  • Weekly performance optimization
  • Monthly ROAS reporting

Content & Social

Content built around real keywords. Social calendar built around your real customers.
Supporting
+

Content and social work in service of SEO and conversion. I don't write fluff for engagement. Every blog post answers a real query. Every social post aligns with a brand stance.

  • Content calendar planning (quarterly)
  • SEO-led blog content production
  • Social media content calendar
  • Brand voice and tone documentation
  • Instagram, LinkedIn, YouTube management
  • Email marketing & lifecycle flows

Analytics & Reporting

The truth-telling layer. You'll know exactly what's working and what isn't, every week.
Foundation
+

Most marketing fails because the analytics layer was an afterthought. I set up tracking properly at the start — conversion events, GA4 properties, dashboards — so every decision after that is data-informed.

  • GA4 setup & conversion tracking
  • Google Tag Manager implementation
  • Meta Pixel & Conversion API
  • Search Console monitoring
  • Looker Studio dashboards (custom)
  • Weekly metric reviews
  • Monthly business reports
How I work

Four phases. Zero surprises.

Same framework I've used on 100+ engagements. Honest timelines, honest expectations.

01

Discovery

A free 45-minute scoping call. We talk about your business, your customer, your goals. If we're a fit, I send a written proposal within 48 hours.

Week 0
02

Audit & Roadmap

Full audit of your current digital marketing — SEO, ads, analytics, funnel. Output: a prioritised 90-day roadmap with specific actions, owners, and dates.

Weeks 1-2
03

Execution

I lead, my Search Extension team supports. Weekly stand-ups with you, monthly business reviews, direct WhatsApp access throughout.

Ongoing
04

Scale & Review

Quarterly we step back, review what's working, re-prioritise. Most engagements run 6-18 months because compounding takes time.

Quarterly
Real outcomes from real engagements

A few recent wins from the last 12 months.

Specific. Verifiable. With permission, I can share the dashboards on a call.

Healthcare

Multi-location dental clinic in Delhi NCR

Rebuilt their funnel from scratch — new site, GBP overhaul across 4 locations, local SEO + Google Ads working together. Calls from search up 78% in 4 months.

+78%Calls from search
32Map pack rankings
B2B SaaS

SaaS startup — India + SEA

Took them from 800 to 12,400 organic monthly visitors over 9 months. Content cluster strategy + featured snippet optimization + technical SEO fixes.

15.5×Organic traffic
23Featured snippets
D2C Apparel

Apparel brand — Performance Max rollout

Migrated a wasteful Smart Shopping setup to a properly structured PMax + branded search architecture. ROAS up 2.4×, blended CAC down 38%.

4.2×Final ROAS
−38%Blended CAC
Manufacturing

Indo-German industrial client

Drainage solutions company — ranked on page 1 for 47 high-intent commercial keywords across 8 product categories. Lead form fills tripled.

47Page-1 keywords
3.1×Lead form fills
Travel

Boutique travel operator — Goa & Himachal

Content cluster strategy on destination guides + Meta lead ads with proper CAPI. Booked seasons fully booked 6 weeks ahead of peak.

₹38Cost per lead
6 wksPre-booked peak
Finance

Wealth advisory — HNI lead gen

LinkedIn Ads + content marketing combination for a wealth advisory firm. CPL dropped from ₹2,400 to ₹680 with higher lead quality.

−71%Cost per lead
3.4×Qualified leads

Industries I've worked deepest in.

Healthcare Manufacturing Finance & Wealth Travel & Hospitality Technology & SaaS D2C E-Commerce Education Real Estate
Engagement models

Three ways to work with me.

Pick what fits your business stage. All options include direct WhatsApp access and weekly check-ins.

One-time

Audit & Roadmap

For brands who need clarity before commitment. Full audit, 90-day plan, no retainer required.

From ₹50K
One-time engagement
  • 2-week deep audit (SEO + ads + analytics)
  • Customer journey mapping
  • 90-day prioritised roadmap
  • Competitor benchmarking
  • 30-min handover call
  • 30 days WhatsApp follow-up access
Get started
Full ownership

Fractional CMO

For mid-stage brands without a marketing leader. I act as your CMO — strategy, vendor management, hiring.

From ₹1.5L
Per month
  • Everything in Growth Retainer
  • Full marketing leadership
  • Team hiring & vendor management
  • Budget planning & forecasting
  • Board / investor marketing reviews
  • 2 in-person visits per quarter (Delhi NCR)
  • Priority response — same day
Apply for fractional

Note: These are starting prices. Final scope is shaped during the discovery call, and we always sign a written engagement with clear deliverables and timelines.

"

Working with Shanu was the first time we had a marketer who could explain both the SEO audit and the ad performance in the same meeting — with the same data. We finally stopped paying three vendors to do half a job.

G
Verified client Healthcare · via Google Reviews

Ready to actually move the numbers?

The first call is free. Tell me about your business — I'll tell you whether I can help and how. No sales pressure.