A focused 3-month deep dive into Shopify, Amazon, Flipkart, Google Shopping and Meta Ads. Built for entrepreneurs launching a D2C store, sellers scaling on marketplaces, and freelancers who want to specialise in e-commerce growth. Hands-on with real product catalogues at Search Extension.
Most e-commerce courses you'll find online stop at "set up a Shopify store" and "launch a Facebook ad." That's the easy part. The hard part is everything after — listing optimization on Amazon, dynamic product ads on Meta, Performance Max on Google, fixing CAC when ROAS drops in week three.
This 3-month specialisation teaches the full e-commerce growth stack — Shopify development, Amazon and Flipkart selling, paid advertising on Google and Meta, plus AI tools for creatives and campaign optimization. Every concept is taught with a real product catalogue we'll build on day one.
Mon–Fri, one hour a day. 21 modules across 5 phases. You finish with a live store, real ad campaigns, and a portfolio worth showing to a client or a hiring manager.
From your first Shopify dashboard to your first profitable Performance Max campaign — built progressively. Phase by phase, you ship something real before moving to the next.
Start with the why before the how. Business models, D2C concepts, the platform landscape — then dive straight into Shopify. By the end of this phase, you've connected a domain, set up a store, and customised a theme.
Vikram from the last cohort launched a clothing-brand store during this phase — connected a custom domain, customised the Dawn theme, uploaded 24 SKUs with variants, and had a working storefront ready for ads before phase 2 even began.
A store that doesn't convert is just a brochure. This phase covers the payment, shipping, app, optimization, email, and order management layer — everything that turns a storefront into a working business.
Neha from a previous cohort built a 3-email abandoned cart flow for her handmade jewellery store. Combined with a WhatsApp reminder app, recovery rate jumped from 4% (manual follow-ups) to 18% — turning into ₹42,000 in extra revenue in the first month alone.
Most D2C brands eventually sell on marketplaces too. This phase covers the seller-side stack for Amazon and Flipkart — account setup, listing optimization, and the basics of running sponsored ads on both platforms.
Priyanka from cohort #14 took her family's home decor brand on Amazon. Restructured listings with proper keyword backend, launched separate auto and manual campaigns, harvested converting keywords every 7 days. ACOS dropped from 38% to 17% within 21 days.
This is where most e-commerce courses fall apart. We go deep into Google Merchant Center, Shopping campaigns, Performance Max, plus Meta DPA and dynamic catalogue ads. By the end, you're running campaigns with real budgets on a real product feed.
Rohit from cohort #13 took an apparel D2C brand from his uncle's business. Built a clean Merchant Center feed, structured PMax with proper audience signals, optimized weekly based on insights reports. Ended his first month at 4.2× ROAS on a ₹2L ad spend.
The final phase ties everything together. AI tools for creative production at scale, plus the full performance tracking stack so you know what's working and what isn't — on every platform, in one report.
Sneha from cohort #12 used her phase-5 capstone — a complete performance report for a real D2C client — as her interview portfolio piece. Two interviews, one offer. Joined a Gurgaon-based skincare brand as E-commerce Manager before her certificate even arrived.
Every platform taught hands-on — not slides. By the end of the course, you've built campaigns or stores on all six.
Full store build — domain to checkout to email automation.
Listing optimization, Sponsored Products, A+ content.
Listing setup, Product Listing Ads, marketplace SEO.
Shopping campaigns, Performance Max, feed optimization.
Catalogue ads, Advantage+, retargeting, Pixel + CAPI.
ChatGPT, Midjourney, AI ad creatives, product videos.
The Digital Marketing course is a 4-month generalist program covering everything — SEO, ads, social, content. This E-Commerce course is a 3-month specialist track focused only on e-commerce — Shopify, marketplaces, and product-feed-driven advertising. If you specifically want to build for D2C brands or specialise in e-commerce, this is the focused path.
The course runs for 3 months, Monday to Friday, with daily 1-hour sessions. After the theory, every student joins the floor of our agency office to gain practical knowledge and skills on live client stores and ad accounts. Classes are conducted on the projector with live project-based examples.
The course fees range from ₹16,000 to ₹19,000 depending on the cohort. EMI is available — you can split the fee into 2 or 3 instalments. Talk to me directly for the most up-to-date pricing and EMI structure.
We are running this course at this price point to ensure quality education and real-time project-based training stays accessible.
Not necessarily, but it helps. The course is designed so that anyone with basic computer literacy can join — whether you're a D2C founder with no marketing background, a marketplace seller wanting to scale, or a marketer adding e-commerce to your skill stack. We start from the fundamentals of e-commerce before going deep into Shopify and ads.
If you're completely new to digital marketing, the 4-month Digital Marketing course might be a better starting point — but it's not required.
Yes. From Phase 1 onwards you'll work on a real Shopify store — either your own product idea or one of the live client catalogues we keep at the agency for training. By end of Phase 2, you have a fully working storefront with payment gateway, shipping, and email automation set up. By end of Phase 4, that same store has live Google Shopping and Meta DPA campaigns running.
No, you don't need your own budget. We teach paid ads on agency client accounts where you'll get hands-on access to real campaigns with real budgets. You'll see live campaigns, real ROAS, real optimization decisions. If you have your own brand, even better — we'll help you launch your own paid campaigns alongside the training.
Yes. You'll get a course completion certificate and an internship certificate from our agency Search Extension. Both are useful for job applications, freelance proposals, and LinkedIn. Certificates are issued after you complete the capstone — a full performance report on a real store.
E-Commerce Manager, E-Commerce Marketing Specialist, Performance Marketer (D2C), Amazon Account Manager, Shopify Developer, Marketplace Specialist, Paid Media Manager — these are all roles our students have landed. The e-commerce specialisation is one of the higher-paying tracks in digital marketing because it directly connects to revenue.
If you'd rather freelance, that's also viable — D2C brands often pay ₹15K–₹50K per month for ongoing Shopify management plus ad operations.
The primary mode is offline at our GTB Nagar centre in Delhi. Online slots are available on request — same syllabus, same trainer, just delivered live via Zoom with screen sharing for the practical sessions. Talk to me directly to confirm the next online batch.
The same as my other courses — direct WhatsApp access to me, anytime, even years after the course ends. Whether you're stuck on an Amazon listing rejection, your PMax campaign is misbehaving, or you need help reviewing a client proposal — just message me. That's the deal.
The course runs for 3 months, Monday to Friday, with daily 1-hour sessions. After theory, every student joins the floor of our agency office for hands-on practical work on live client stores and ad accounts.
Yes. From Phase 1 onwards you'll work on a real Shopify store — either your own product idea or one of the live client catalogues we keep at the agency.
No, you don't need your own budget. We teach paid ads on agency client accounts where you'll get hands-on access to real campaigns.
Yes. Online slots are available on request — same syllabus, same trainer, delivered live via Zoom.
Not necessarily, but it helps. The course is designed so anyone with basic computer literacy can join — D2C founders, marketplace sellers, or marketers adding e-commerce to their stack.
The Digital Marketing course is a 4-month generalist program. This E-Commerce course is a 3-month specialist track focused only on e-commerce — Shopify, marketplaces, and product-feed-driven advertising.
E-Commerce Manager, Performance Marketer (D2C), Amazon Account Manager, Shopify Developer, Marketplace Specialist, Paid Media Manager — all roles our students have landed.
Yes. Course completion certificate plus an internship certificate from Search Extension.
Direct WhatsApp access to me, anytime, even years after the course ends. Whether it's a listing rejection or a misbehaving campaign — just message me.
The course fees range from ₹16,000 to ₹19,000 depending on the cohort. EMI is available — split into 2 or 3 instalments. Talk to me directly for current pricing and EMI structure.
Limited seats in the upcoming batch. Book a free demo, get the full curriculum PDF, and meet me at GTB Nagar.