Hire me to run Facebook and Instagram ads end to end — Business Manager and Pixel + CAPI set up correctly, campaign structure that lets the algorithm learn, creative tested in a system, and scaling that doesn't kill your ROAS.
When you hire me for Facebook and Instagram ads, you get the person who sets up the tracking, writes the testing plan and makes the scaling decisions.
Most Meta accounts fail in that order too — broken Pixel, one creative, then more budget on top. I fix the signal (Pixel + CAPI, deduplicated events), build a creative testing system, and only then scale spend on what is provably working.
Facebook and Instagram still work — but only when the tracking is clean, the structure lets the algorithm learn, and creative is tested as a system instead of one-offs.
Everything below is part of the monthly engagement. Click into any to see what's inside.
Almost every account I take over has a tracking problem it doesn't know about. That gets found and fixed first, because everything else depends on it.
Browser-only tracking loses a large share of events. CAPI puts them back — but only if event IDs are deduplicated properly, which is where most setups break.
Structure decides whether the algorithm ever learns. Too many ad sets split the data; too few lose control. This is the balance I build for your budget.
Creative is the biggest lever on Meta. Testing it as a system tells you which hook, angle and format earns the spend — and gives you a queue of winners to scale.
Retargeting is the cheapest revenue in the account when the catalogue and exclusions are right — and pure waste when they aren't.
Scaling is a decision made on reconciled numbers. I compare Meta's reported results against your actual sales before pushing budget up.
Honest timelines so you know exactly what's happening when.
Business Manager, Pixel and CAPI audited and fixed. Events deduplicated and verified in Event Manager.
Campaign architecture rebuilt so ad sets exit learning. Prospecting and retargeting separated.
Creative tested in batches, winners scaled, audiences expanded on what holds ROAS.
Steady-state management, creative refresh cycles, monthly business reviews.
Wins from live client accounts. Dashboards shareable on a call with client permission.
Pixel + CAPI fixed, catalogue cleaned, prospecting and retargeting DPAs separated. Scaled spend 4× while holding 5.2× ROAS.
Meta lead ads with proper CAPI, paired with destination content. Seasons booked out 6 weeks ahead of peak.
Shopify build + Meta DPA + PMax + retention emails. Took the brand from 0 to ₹8L MRR in 5 months with a healthy 3.8× blended ROAS.
Abandoned cart flow plus WhatsApp reminders running alongside retargeting. Recovery rate jumped from 4% to 18%.
Search Extension is my own agency — these are written-up client engagements from its case study library, not stock examples.
More client stories on the agency site: searchextension.in/case-studies
Management fee only — your ad spend stays in your own account.
One monthly engagement covering your Facebook and Instagram advertising end to end.
Note: ₹10,000 is the management fee only — ad spend goes directly to your own ad account, in your name.
₹10,000 per month as the management fee. Ad spend is separate and goes directly to your own Meta ad account.
No — the ₹10,000 is the management fee only. The budget stays in your own account, in your name.
Yes. Facebook and Instagram are the same ad system — placements are chosen per campaign based on where the audience and the creative perform.
Weeks 1–2: Business Manager, Pixel and Conversion API audited and fixed, events verified in Event Manager. Weeks 3–4: campaign structure rebuilt so ad sets can exit the learning phase.
I plan the hooks, angles and formats and run the testing system. If you have a designer or UGC creators, I brief them; if not, we plan what's realistic for your budget on the call.
A free audit call. I'll look at your ad account and tracking setup live and tell you what I'd fix first — whether or not you work with me.
Book a free 30-min audit call. I'll review your ad account and tracking live and tell you what I'd fix first. No commitment.
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